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Episode Description

In this special episode of the Memory Makers Podcast, we come to you straight from the show floor at IAAPA, where Russ and Danny break down the mindset of sprint vs marathon in business. This episode digs into how operators and vendors alike can avoid burnout, anticipate roadblocks, stay focused on what actually moves the needle, and maintain the consistency needed to create powerful and emotional memories long after the show ends. Whether you’re fresh off IAAPA or gearing up for a busy season, this conversation will help you navigate intensity with intention—and keep showing up where it matters.

Key Takeaways

1. Sprint and Marathon Mindsets Matter – Trade shows act as sprints, but real progress depends on a steady marathon pace afterward.
2. Clear Priorities Drive Progress – Set specific goals so each action supports meaningful results, not just activity.
3. Roadblocks Require Healthy Responses – Expect obstacles and stay flexible rather than letting setbacks stall momentum.
4. Consistency Wins Long Term – Small, repeated actions create stronger outcomes than short bursts of intensity.

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