Laser tag has been a hit in the entertainment industry for decades, and there’s a good reason why. It’s not just a game; it’s an experience that keeps players coming back for more. So, what makes laser tag arguably the most popular attraction for entertainment venues?

A little history first… Laser tag has captured the hearts of people of all ages. What began in the 1970s as a method to simulate combat situations for soldiers without causing physical harm evolved into a popular recreational activity. From kids to adults, everyone loves the thrill of running around, tagging opponents, and scoring points. It’s like stepping into a real-life video game, and that excitement is contagious.

High Throughput And Capacity

So, why add laser tag? Entertainment venue owners know the importance of keeping lines moving and guests entertained. Laser tag checks both boxes with its high throughput and capacity. With quick rounds and a continuous flow of players, venues can accommodate large crowds without long wait times. Most operators run 4 games per hour, so a 30 player system can cycle through 120 customers in a single hour.

Immersive, Story-Driven, and Social

These are the 3 core tenets that make a successful attraction. Players are transported into a different world (immersive), whether it’s a futuristic space station or a post-apocalyptic battleground. These themed environments, coupled with interactive elements and story-driven missions, create an unforgettable (and story-driven) experience. Plus, laser tag is inherently social as a team game, making it perfect for groups and parties.

Check out how we utilized not 1 but 4 different themes in this unique laser tag arena for Kalahari Resorts in Round Rock, TX!

Highly Profitable

The bottom line for any attraction is whether or not it will earn a profit. That answer for laser tag is a resounding, YES! Laser tag delivers on this front with its low overhead costs and high revenue potential. On average, a 28 player laser tag attraction will generate 5,500 plays per month. At an average price of $10 per game, that’s $55,000 per month.

As with any attraction, there’s a sliding scale of good/better/best for monthly play numbers. And there’s a range of average price points (generally $8-$12). To access a full revenue calculator based on your attraction size, price point, and expected play counts, click here.

Active And Exciting

In today’s digital age, getting people off the couch and moving is a challenge. Laser tag solves this problem by offering a fun and active form of entertainment. Players are engaged physically and mentally as they strategize, dodge lasers, and compete for victory. It’s the perfect blend of active movement and exciting gameplay.

Virtually navigate your way through a Cyber themed laser tag from CyberZone Entertainment!

Engage Your Customers

Laser tag continues to reign supreme as one of the most popular attractions for entertainment venues. Its high throughput, immersive gameplay, profitability, and active nature make it a great addition to almost any location-based entertainment venue.

Ready to elevate your venue with the most popular attraction for entertainment venues? Request a quote and let us bring your laser tag vision to life!