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How Coconut Bowl Increased Mini Golf Revenue by 40%

In a recent interview, Danny Gruening, VP of Business Development at Creative Works, sat down with Craig Buster, the General Manager of Coconut Bowl at Wild Island, to discuss their successful partnership and the incredible results we achieved together by renovating their indoor mini golf course.

A Much-Needed Renovation for Mini Golf Success

Coconut Bowl, a massive 125,000-square-foot entertainment facility in Nevada, offers everything from bowling and laser tag to glow carts and outdoor mini golf. However, after 16 years, their indoor blacklight mini golf attraction needed a serious revamp.

“It was just getting dated. We tried to stay on top of things, but we needed to go in a different direction to get something that just really popped and made a punch in the community.”

Craig Buster

Recognizing the importance of keeping their attractions fresh, Craig knew that updating their mini golf experience was crucial for improving customer satisfaction and boosting mini golf revenue.

Why Coconut Bowl Chose Creative Works

Choosing the right partner for such a significant project is no small task. Craig and his team evaluated multiple companies before deciding on Creative Works.

“It was about the product, service, and the relationships”

Having previously worked with Creative Works on their laser tag arena, Craig knew he could trust the team to deliver a top-notch experience for their mini golf renovation.

“Price is a factor, of course, but to me, that’s not always the number one factor. You need to have a good relationship with somebody and they have to be able to provide that service.”

Results That Exceeded Expectations

After rebranding and revamping their mini golf course, Craig expected a 20-25% increase in mini golf revenue. However, the results far surpassed his expectations.

“40% is really what we’re seeing right now, which is crazy numbers. We’re stoked beyond the moon.”

This dramatic boost in mini golf revenue highlights the power of investing in high-quality theming, immersive experiences, and strategic renovations.

Customer Reactions to the New Jungle-Themed Mini Golf

The feedback from customers has been overwhelmingly positive. Craig noted that guests are “juiced” and eager to explore other attractions in the facility after experiencing the newly renovated mini golf course. The modernized layout, themed props, and immersive environment have transformed the mini golf experience, making it a standout attraction within Coconut Bowl.

Overcoming Challenges with a Trusted Partner

No project is without its challenges, and Craig acknowledged that there were a few hiccups along the way. However, what stood out was Creative Works’ commitment to making things right.

“There’s a reason for all those steps [in the process], and you need to be pulled into that and embrace every single one. Were there some hiccups? Absolutely. But in the end, you guys went beyond what we expected.”

This dedication to customer service and collaboration ensured that the end result was an outstanding mini golf course that drives significant revenue for Coconut Bowl.

Ready to Boost Your Mini Golf Revenue?

If you’re considering revamping your mini golf attraction, Creative Works can help you achieve similar success.

Click the button below to learn more about our mini golf and laser tag solutions. Let us help you create an unforgettable experience and take your mini golf revenue to new heights!